Joe Medel

Joe is a Senior Manager at Asymmetry Group with more than 25 years of experience advising life sciences organizations on commercialization and launch strategies across rare and specialty disease markets. He brings a unique blend of consulting and industry leadership to help teams prepare for and execute complex launches. 

Prior to joining Asymmetry Group, Joe held senior roles at IQVIA Consulting Group and QIAGEN, where he led launch excellence, marketing strategy, and commercialization initiatives. Throughout his career, he has supported numerous high-impact launches across dozens of categories, built launch capability frameworks, and partnered with cross-functional teams to navigate regulatory, market, and organizational complexity. 

Joe is valued for his grounded and innovative leadership approach that has guided teams through high-pressure moments. He holds a Bachelor of Arts degree from the University of Notre Dame and an M.B.A. from Northwestern University’s Kellogg School of Management.